ICR News & Insights

It’s been said that knowledge has value only when it’s shared. So we’re happy to give you access to some of our best thinking, grounded in our observations, analysis and understanding of the issues that we’re all facing. We hope you find them of value to you and your organization.

06.15.21

4 Steps to Conduct an Effective Crisis Simulation

By ICR

You may have a crisis communications plan — but until a crisis actually occurs, how will you know if your plan is effective? That’s why it’s critical to hold one to two crisis simulations each year. Crisis simulation exercises allow your leaders to prepare for a real-life crisis and get comfortable with the pace and uncertainty inherent in these pressure-filled situations. If your team has never conducted a crisis simulation before, use the steps below...

06.02.21

How Private Equity Is Using Portfolio Company Communications to Maximize Returns and Minimize Reputational Risk

By ICR

Today, there is growing recognition among private equity general partners that the external perception of their private portfolio companies can materially affect the value of their investment and, ultimately, the returns achieved for investors. With that in mind, fund sponsors are expanding their traditional public relations and investor relations focus to include a broader range of communications and capital markets activities for their portfolio holdings. In this playbook, learn how to strengthen portfolio communications to...

05.27.21

ICR Asia Expands Asia Footprint with Senior Hires in Shanghai and Hong Kong

By ICR

-- Public Relations team adds Senior Vice President Bradley Burgess in Shanghai -- Investor Relations team adds Senior Vice President David Ji in Hong Kong Beijing, China – May 27, 2021 – ICR, a leading strategic communications and advisory firm, today announced that its Asia practice has expanded its footprint in China with two senior hires at new locations in Shanghai and Hong Kong, as the company grows to meet rising demand for capital markets...

05.27.21

Direct Listing vs. IPO: 8 Things to Know

By ICR

A traditional initial public offering (IPO) isn't the only way for companies to list their shares on a public exchange. Today, companies have several alternate options, including a direct listing, in which only existing shares are sold, and there is no underwriter involvement. There are challenges and benefits to every path to the public markets, so it's important to carefully compare a direct listing vs. IPO. Below, we share eight things you should know as...

05.21.21

Crisis Simulation Playbook: Put Your Crisis Response Plan to the Test

By ICR

No matter your company’s foresight and planning, you will encounter a crisis at some point in time. Anticipating crises and developing a comprehensive crisis communications strategy is critical, but you also need to pressure test that plan to make it truly effective. In this playbook, we provide tips for making your exercise as successful as possible, as well as discuss how to make the most of your simulation by analyzing and evaluating your response. The...