New York, NY – November 2, 2015 — ICR, a strategic communications and advisory firm, today launched a new brand identity that not only underscores its market-leading position, but better conveys the firm’s unique set of integrated services.
The rebrand includes a redesigned website featuring ICR’s new logo, tagline and overarching visual identity. All of this reflects the firm’s business-minded approach that blends unparalleled capital markets insight with deep communications expertise to help companies optimize transactions and articulate their strategic vision to all stakeholders.
“This rebranding effort boldly articulates ICR’s business-oriented, results-driven approach, which truly moves the needle for our clients in terms of visibility, reputation and valuation,” said Tom Ryan, CEO, ICR. “It also highlights our uniqueness relative to the broader marketplace and our ability to solve the most complex communications issues for private and public companies.”
As part of the rebranding, ICR also changed the name of its annual investor conference, formerly known as the ICR XChange, to the ICR Conference. Now in its 18th year, the ICR Conference is the premier investor event for consumer-oriented growth companies, attended by institutional investors, private equity professionals, equity research analysts and select media.
Established in 1998, ICR partners with companies to optimize transactions and execute strategic communications programs that achieve business goals, build credibility and enhance long-term enterprise value. The firm’s highly differentiated service model, which pairs capital markets veterans with senior communications professionals, brings deep sector knowledge and relationships to more than 500 clients in approximately 20 industries. Today, ICR is one of the largest and most experienced independent advisory firms in North America maintaining offices in New York, Norwalk, Los Angeles, Boston, San Francisco and Beijing.
Learn more at www.icrinc.com. Follow us on Twitter at @ICRPR.