Today, there is growing recognition among private equity general partners that the external perception of their private portfolio companies can materially affect the value of their investment and, ultimately, the returns achieved for investors.
With that in mind, fund sponsors are expanding their traditional public relations and investor relations focus to include a broader range of communications and capital markets activities for their portfolio holdings.
In this playbook, learn how to strengthen portfolio communications to maximize returns and minimize reputational risk.
The guide discusses:
- Media and public relations
- Crisis preparedness
- Presentation and media training
- Digital branding and social engagement
- Early stage IR and capital markets advisory
- Environmental, social, and governance for private companies
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