When a crisis hits, your company must be prepared to take immediate action. In addition to having a well-crafted crisis communications plan, you need a clear designation of the people responsible for executing that strategy. By proactively assigning roles, your team will have a better understanding of how they fit into the crisis response plan and be better equipped to work together in a cohesive and timely manner.
To make sure you have the appropriate people on your team to respond to every aspect of a crisis, use the checklist below.
Click on the checklist image to view the PDF.
